My Portfolio
Launching Procon Analytics and Driving Growth
As Vice President of Marketing at Procon Analytics, a leader in automotive IoT solutions via its Pileus Platform, I played a pivotal role in launching the company and driving growth for its portfolio subsidiaries.
Rebranding Procon GPS
Building and championing a brand is the driving force behind elevating a product to a leadership position. Every brand has the potential to ignite passion and inspire loyalty, and my work at Spireon is a testament to this philosophy.
Fueling Digital Growth on a Global Scale
As Director of Global Services at HID Global from 2008 to 2011, I managed the Creative and Web Services teams, spearheading transformative initiatives that enhanced the company’s online presence, brand consistency, and lead generation.
Driving Creativity
As Creative Director at Jenny Craig from 1995 to 2000, I led the creative team in developing innovative creative executions and promotional campaigns that enhanced client retention, boosted productivity, and increased revenue.
Mastering Digital Marketing
Driving leads and conversions through digital campaigns that connect with customers, foster online communities, win back lost customers, boost cross-sell opportunities, educate, and build lasting loyalty.
Guiding Graphic Design
Collaborating with talented designers and leveraging crowdsourced creativity, I’ve guided impactful designs across packaging, collateral, presentations, environmental branding, POS materials, and product design.
Designing Engaging and Interactive Event Experiences
Designing interactive event experiences that foster meaningful connections, strengthen relationships, and maximize profitability.
Developing Sales Enablement Tools
Developed comprehensive sales enablement tools to empower teams and drive success, including sales calculators, presentation decks, flyers, talk tracks, educational materials, how-to videos, and centralized document libraries. These resources have enhanced sales effectiveness, improved training, and supported consistent messaging across channels.
Crafting Impactful and Compelling Content
I create engaging content, from social stories and informational blogs to presentations and educational curriculums, empowering businesses to optimize performance and helping consumers maximize product value.
Optimizing Multichannel Performance Metrics
I specialize in measuring cross-channel performance to meet customers where they are and pinpoint the most effective marketing strategies, ensuring investments are optimized for maximum ROI.
If you’re looking for a marketing pro
Connect with me today!
949-422-7103 | corinna@tutorinteractivedesign.com